Hey Fabulous Voice Actor! Here's a question for you...

\Want to skip a ton of trial & error and structure your voiceover business in a way that best suits your lifestyle?

- Introducing -

The Drive

A streamlined, easy-to-follow 2 hour digital course designed to help set up your path for success as both a voice actor and an entrepreneur


"The Drive" is a 2 hour on-demand voiceover business course that has been crafted to save you years of fumbling by walking you through each element of the business and explaining the different approaches you can take to set up your path for success as both an actor and an entrepreneur. In the course, I will share ideas that will inspire, motivate, and fuel your drive to forward (while keeping a bit of your sanity so you can rock it on the mic) .

Check Out What Other Experts Have To Say About "The Drive"!

Mary Lynn Wissner, Casting Director/Founder, Voices Voicecasting

Nikki has created a terrific, thorough ROADMAP to Voiceover success. Her years of VO expertise and knowledge make her the perfect mentor to get your career going.

Thom Pinto, Voice Actor and Coach

Nikki has crafted this excellent tool for voice actors the same way she approaches anything in her life- with passion, attention to detail, and open-mindedness. Plus she narrates this with intelligence and heart. The chapter breakdowns make it so easy to devote time to the various aspects of a working VO's life without getting overwhelmed with too much information. Everything from creativity to marketing to inspiration- "The Drive" is gold.

"The Drive is the course I wish I'd had when I started my voiceover career in 2014.
Nikki LuLowe is not only a talented voice actor herself, but a gifted teacher. She has thought of everything anyone needs to know about succeeding in the industry, and organized it into one very well thought-out course. Because of her background in eLearning development, Nikki knows exactly how to create a step-by-step course that hits the mark.
The visuals are lovely, her voiceover is (of course) fantastic, and the information is all completely accurate and up-to-date.

Anyone who wants to actually make it in this competitive industry would absolutely benefit from taking Nikki's course

Tracy Lindley
Voice Actor & LinkedIn Expert

Mike McGonegal, Voice Actor

The voiceover industry is always evolving and hence you, as a talent, must always be learning. Whether you’re brand new to our business or have been in it long enough to remember when ISDN was the shiny new tech that everyone needed to have; Nikki’s course is a goldmine! Those new to the industry will learn many things that will help them save their money (and sanity) as they start their journey, and experienced pros will undoubtedly find gems that will help them stay on their path.

Cameron Thomas, Pro Voice Talent

After all the hard work of coaching, practicing, and making demos, there is the seemingly mountain of marketing and auditioning and all the business aspects to running your voiceover business. We've all scoured the internet looking for those elusive answers about setting your rates, and branding, and how the heck do you get work! If you want to hear from a seasoned pro - and hear how awesome she sounds by the way - Nikki's course covers all of those questions you have. She also helps you get in the right mindset so that you can build your business. If you have your demos, get your butt in gear and check out Nikki's The Drive!


  • Getting on Rosters

  • The 3 Attributes of Voiceover

  • How to Find your Village

  • Elements of a Business

  • Types of Voiceover and Demos

  • Building a Brand

  • Websites

  • Rates

  • Auditions

  • Accounting

  • Mental Health Tips

  • Deconstructing A Goal

  • Delegating

  • A Day in the Life











I'm a voice actor of 18 plus years, business woman of 25 plus years, and a creative hustler since...like...forever and I’d like to share my story with you…

When I found out voiceover was a full blown industry, my excitement level when through the roof. I dove in and started to hustle. Unfortunately, my enthusiasm started to get crushed by the overwhelming tasks of running a business. I found myself making knee jerk business decisions, sometimes discovering they were the wrong decisions and having to clean up the mess. I felt like I was wasting a lot of time and money with trial and error and wished someone would just explain choices to me. Or I’d find myself just staring at my screen having no idea what task to do because there were so many and each of them had even more mini tasks hiding inside of them. My frustration shook my confidence in having a successful career in voiceover and that shook my performance on mic. I needed help and didn’t know who to turn to because everyone seemed like they were doing things differently from one another. It’s been a long journey filled with stumbles and successes and one I’m happy to now be able to share with others on the same road.

So, I decided to craft a roadmap of my experience and share it in a streamlined, welcoming and digestible elearning course paced for everyone.

❤️ I Feel You And Got You ❤️

Take 3 Steps To Skip The Trial & Error

And Drive Your VO Business Forward

1. Join Drive

Click the enrollment button and follow the checkout steps. In minutes, you'll get an email will your login details.

2. Dive in and take action

Dive into the content and take action. Can’t start right away? It's okay, you have lifetime access to the course.

3. Reach your goal

Get your voiceover business organized so you can have more time to do what you love.


Module 1

The 3 Attributes of Voiceover

Discover the 3 attributes-or keys to success-you need to succeed in voiceover and how important it is to have the drive (or hustle) to run a business in order to thrive in the industry.

Module 2

How to Find your Village

Within thee voiceover industry you'll find a strong community and within the community, you'll find an even stronger village. Learn the importance of having a village and resources to get you started on building one.

Module 3

Elements of a Business

Every service-based business is made of elements-things that a business needs to have in order to run well. Understand the Elements of Business section gives you a visual on what is need for the business side of your voiceover career. Each element will have a section dedicated to it in the course.

Module 4

Types of Voiceover and Demos

There are 2 main demos every voice actor should have but there are many genre specific demos aa voice actor could have. Explore all the types of voiceover in detail and how to research having a demo produced.

Module 5

Building A Brand

Discover ideas on how to change your mind set about brand, thoughts from industry leaders and examples of how some well known companies use brand beyond their logo.

Module 6


It can be exciting designing a website but there are a lot of details you need to think about before you get started. Recognize the different approaches to creating a website, what elements you’ll need and
learn about ideas and resources.

Module 7


“What are your rates” will be one of the most asked questions you’ll hear so you need to be ready. Examine ways to approach setting your rates, how to track the rates of different clients and see examples and resources.

Module 8


Auditions are the gems of our business. Understand the different ways to receive auditions and breaks down the pros and cons of Pay-2-Plays, Agents and Direct Marketing

Module 9

Direct Marketing

Direct Marketing is great but figuring out where to start can be overwhelming. Delve into frequently asked question and explains how to break down each question to find your answers.

Module 10


I’m a voice actor – not an accountant. So always seek the advice of a finance professional when you’re moving ahead. In the Accounting section, clearly see the things you’ll need to think about when it comes to invoicing, receiving payments, tracking, reporting and whatever else is needed and gives examples on how I approach some things.

Module 11

Mental Health Tips

Voice Acting isn’t just a job. It’s personal. In the Mental Health section, gather tips on staying sane and find examples on how to navigate the highs and lows of our business and the highs and lows of our emotions.

Module 12

Deconstructing A Goal

Looking at a goal can make even the bravest of us want to run away and hide. Understand how to take a goal and break it down into manageable small tasks and feel ready for any challenge.

Module 13


Trying to do absolutely everything on your own is tough. Delegating is better. Discover experiences and tips on how to identify what can’t be delegated, what can be delegated and how to find the folks to delegate to.

Module 14

A Day in the Life

What will a day in the life of a voice actor look like? We’re all different so there isn’t one clear picture but you’ll need ideas on how to organize YOUR unique day. Visualize your 'day in the life’ and discover examples and suggestions on how to do this.

Our money-back guarantee

Try our program for 14 days, risk-free

In our industry, trust is important. To support that, I offer a 14-Day No Risk Money-Back Guarantee for any reason so you can feel confident in your investment in yourself. All I ask is that you explain in detail why you are requesting a refund so I can learn from it and serve the community better.

©2024 Nikki Lu Lowe